• Full Time
  • Anywhere

WBIR-TV

TEGNA, Inc.

DESCRIPTION

WBIR, TEGNA’s NBC affiliate in Knoxville, Tennessee has a rare opportunity for a visionary Director of Sales to lead a best-in-class sales team at one of the top stations in the country. We are looking for a leader who is an inspiring, positive, results oriented and confident executive, with a track record of recruiting and retaining successful sales teams and building an outstanding sales culture. In addition, you will have the opportunity to showcase your strategic and entrepreneurial expertise in executing a strategy that delivers customized customer solutions through an integrated suite of media platforms across television, digital, and OTT.

You will report to the General Manager and will be responsible for achieving WBIR’s revenue goals.

As the Director of Sales, you will:

• Achieve or exceed annual broadcast and digital revenue goals with an emphasis on enterprise revenue development.

• Recruit, develop, retain and supervise an elite, highly performing sales team.

• Work collaboratively across all WBIR departments, including content, marketing and technology.

• Develop strong relationships with local and national clients and key business decision makers to accelerate business opportunities.

• Lead change effectively and embrace new and innovative product opportunities.

• Lead efforts for all high profile “big event” opportunities including the Olympics.

• Price and manage inventory to meet and exceed budget goals with accurate forecasting and excellent yield management skills.

• Develop and implement creative, multi-platform customer solutions that meet client objectives and generate incremental revenue.

• Optimize the vast product set, training opportunities, vendor and consulting resources available to WBIR.

• Serve as a representative of WBIR in the business community through board service and/or community involvement.

• Travel, as needed, to attend sales related functions, client meetings and national market trips.


JOB EXPERIENCE

5-7 years


REQUIREMENTS

• Five or more years of proven successful sales management with knowledge of all facets of TV broadcast, Digital sales and Marketing

• Experience as a Director of Sales is preferred

• Ability to effectively manage a large staff with various skill sets

• Ability to think and lead strategically, a proven problem solver and thought leader

• Must be able to work under pressure with changing priorities and goals

• Excellent interpersonal and leadership skills

• Excellent verbal and written communication skills

• Wide Orbit, Matrix and Sharebuilder experience desirable

 

 

About TEGNA

TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions. With 64 television stations in 51 U.S. markets, TEGNA is the largest owner of top 4 network affiliates in the top 25 markets among independent station groups, reaching approximately 39 percent of all television households nationwide. TEGNA also owns leading multicast networks True Crime Network and Quest. TEGNA Marketing Solutions (TMS) offers innovative solutions to help businesses reach consumers across television, digital and over-the-top (OTT) platforms, including Premion, TEGNA’s OTT advertising service. For more information, visit http://www.TEGNA.com.

 

EEO statement:

TEGNA Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We encourage and consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, enrollment in college or vocational school, political affiliation, veteran status or genetic information. TEGNA complies with all applicable laws related to accommodations.

Privacy Notice for California Candidates

 


ADDITIONAL INFO


HOW TO APPLY

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